K-Swiss at the BOC HK Tennis Open 2025

Our partnership with K-Swiss was prominently featured at the BOC HK Tennis Open 2025 through an engaging pop-up store that captured the essence of the brand. This dynamic space showcased the latest K-SWISS x Andrey Rublev collection alongside a variety of innovative tennis apparel and footwear.

To amplify the impact of the pop-up store, we implemented a strategic KOL marketing campaign that brought influential voices to the event. Our media pitching efforts highlighted the collaboration between K-Swiss and Andrey Rublev, drawing attention to the exclusive collection and the brand’s role in supporting the tennis community. This comprehensive approach not only increased visibility for K-Swiss but also positioned the brand as a leader in the tennis market, fostering deeper connections with both fans and the broader sports community.